Meet Jane Iredale HydroPure Tinted Serum with Hyaluronic Acid + CoQ10 in Light to Medium—a hydration-first tinted serum designed to blur imperfections while delivering a natural, dewy finish. It’s more than makeup: it’s skincare that adds a sheer tint, so your skin looks nourished, even, and radiant all day.

What makes HydroPure uniquely effective

• Hydration that lasts: Hyaluronic Acid teams up with olive squalane to attract moisture and retain it, helping skin feel supple and comfortable from morning to night.
• Antioxidant protection: CoQ10 provides antioxidant support for a more youthful-looking complexion while you wear it.
• Flawless, natural coverage: Encapsulated liposomes hold pure mineral pigments, delivering a sheer wash of color that subtly blurs pores and fine lines without looking heavy.
• Formula integrity: The airless pump keeps actives stable and ensures you can dispense every last drop, preserving efficacy from first use to the very end.
• Versatile wear: Wear on its own for a lit-from-within glow, or pair with broad-spectrum sunscreen for all-day protection. Layer with foundation if you want extra coverage.

Why this tinted serum is ideal for you

If you’re chasing a healthy, hydrated complexion with a touch of color, HydroPure is designed for you. It’s especially well-suited for dry or dull-looking skin that benefits from a plumping, luminous effect. The lightweight formula nourishes while it tintlessly evens tone, making it a popular choice for daily wear, soft photography lighting, and quick morning routines.

Use cases and practical tips

• Everyday glow: Apply a small amount to clean skin and blend with fingertips or a brush for a sheer, dewy tint.
• Base for more coverage: Start with HydroPure alone, then top with foundation on areas you want added coverage for a seamless finish.
• SPF-friendly layering: Use it as a tint under your broad-spectrum sunscreen for a hydrated, even-toned base all day long.

How to choose and use

Shade: Light to Medium (designed to work across light-to-medium skin tones). Formula features a gentle, skin-loving blend—no heavy pigments or dryness, just a natural-look tint with a plumped, radiant complexion.

Package and practicality: An airless pump ensures you can dispense product smoothly while maintaining formula integrity, so you get consistent texture and performance from the first use to the last drop.