This Canadian 17¢ commemorative stamp, issued in 1979, promotes the national “Remember Your Postal Code” campaign. The design features a hand with a red ribbon tied around a raised finger—an iconic reminder symbol—paired with bold bilingual text “POSTAL CODE / CODE POSTAL.” Produced during the early years of Canada’s modern postal code system (introduced in the 1970s), the stamp reflects a nationwide effort to encourage accurate addressing. Clean typography, photo-realistic imagery, and bilingual messaging make it a notable example of late-1970s Canadian postal design. Highly collectible for themes such as postal history, public service campaigns, and modern Canadian issues.