Sweet-natured and full of sparkle, Betty Rubble turns every moment into a memory, proving that the little things are what make life in Bedrock shine.

33mm x 77mm

This collection is a joyful celebration of Hanna-Barbera’s timeless characters, reimagined through Erstwilder’s lens of wearable art and self-expression.

Drawing on the humour, heart, and unmistakable visual language of The Flintstones, Scooby-Doo and The Jetsons  cartoons, the range is designed to spark instant recognition while still feeling fresh, playful, and thoughtfully crafted.

The intention is not simply to reference beloved characters, but to translate their spirit into pieces that feel expressive, characterful, and wearable in everyday life. Each design balances nostalgia with modern charm, inviting fans to celebrate the characters they grew up with, or discovered later, in a way that feels personal, joyful, and unmistakably Erstwilder.